
If you are feeling overwhelmed with keeping up with the ever-changing USPS regulations, it may be time to consider outsourcing your statement mailings. Here are a few things to consider:
Cost and ability to keep up with changing standards
Direct mail is in a state of constant change. In order to keep receiving the best postage rate for your statements, you need to keep up with specific USPS standards. Should you miss a step, you could end up costing yourself a significant sum of money. Working with a professional mailing company means that you are hiring a source who must keep up-to-date with all changes made by the USPS—their business relies on it.
Cost of your statement processing personnel
Even if you are managing to keep up with the ever-changing USPS standards and equipment, is it taking your personnel too long to process your statements? If you were to hire a professional mailing company, they should be able to process a 10,000-piece, single-sheet statement mailing in about 3 hours. Given the increased speed of processing, hiring a professional printing and mailing company may prove to be a more affordable option than funding the salaries of individuals who process your statements.
Cost of miseducation and errors
Do your mailings often end up in a rush to get out, due to the complexity of the task? Do mistakes result? Do your personnel find themselves repeating tasks due to miseducation or changing standards. How much could it be costing you not only in postage and supply costs, but in wasted salaries when an error is made or tasks are needlessly repeated? When you choose to outsource your statement mailings, you are hiring a company who has statement mailing down to a streamlined science, which means your mailings get out on-time and on-budget.
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